ENGAGE!
We're in need of a customer retention manager to keep customers gleefully engaged with our clients' products and services. If you have the e-commerce magnetism to excel in this role, we'd like to chat with you.
Responsibilities:
- Work with in-house analytics teams to develop analytical and statistical models
- Development, evaluation, monitoring and reporting of CRM/retention KPIs and metrics
- Implementation of ongoing improvements to conversion, retention and CRM marketing campaigns and programs
- Develop a customer contact strategy and loyalty driven benefits across various segments within customer segmentation
- Recognize and recommend new market opportunities staying current with trends in social networking, gaming and other emerging interactive technologies
- Increase and maintain satisfaction scores, identify communication stream shortfalls and improve response time. Develop customer engagement tools in order to create brand advocates
- Creative strategies, communication strategies, offer strategies, media tactics, and expense allocations
- Promote inter-departmental collaboration to implement integrated engagement programs
- Collaborate with sales and analytics teams to develop customer profiles, monitor insights and trends
You:
- Excel at advanced segmentation, customer life cycles, channel performance tracking, funnel analysis and product cross-promotion
- Have expertise in aligning targeting, messaging and program development/execution to specific customer segments
- Experience in developing, managing and executing ROI-focused retention programs and campaigns, supported by strong creative executions
- Excellent knowledge of various data analytics systems (such as web and CRM)
- Have a general knowledge of online design processes
- Can think strategically and tactically while delivering results in a high-change, fast-paced work environment
- Possess exceptional oral and written communication skills
- 5+ years experience in retention, engagement/loyalty marketing preferably in B2C e-commerce environment
Bonus Points:
- You thrive in flat/startup hierarchies
- The prospect of joining a culturally diverse team excites you
- A strong technical background: HTML, CSS, CMS & JavaScript
Apply Now